Five Minute Fridays Recap

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Recapping David James Group’s Five Minute Fridays from September 23, 2016.

This week marked the first installment of David James Group’s Five Minute Fridays (#FiveMinuteFridays).

Q: What are Five Minute Fridays?
A: Five Minute Fridays happen bi-weekly and discusses trending topics, in particular, updates, on social media. It’s about things you need to know … changes to algorithms, updates about platforms and so much more!

This week’s topic: Twitter Penalties – No More!

As you may have heard, Twitter relaxed their character limit this week. Before this update, Tweets were only allowed 140 characters or less. It was troublesome for a few reasons, A) it’s hard to communicate entire campaigns or objectives in less than 140 characters! B) and if you added a picture or link, it would penalize that limit even further.

But! FINALLY, Twitter announced this week that they are updating their character limit and now – pictures, videos, quotes and links no longer contribute to the “typical character limit.”

On Twitter now we can post:

  • Pictures
  • Videos
  • Quotes
  • Links

… and still have the full 140 characters to communicate messaging!

Pretty cool, huh?!

Some would still say, 140 characters STILL isn’t enough. Which, as a social media manager, I don’t disagree with. I remember hearing a rumor that Twitter was going to give us a whopping 160 characters to work with eventually … I can only hope and pray! Until then, I’m pretty grateful for the existing change, and it’s a step in the right direction for Twitter. A social media platform who is notorious for being slow on the upkeep when it comes to updating their platforms based on the feedback of its users.

Before you go! Know a few things …

  1. The technical term for this update is “Expanded Tweets.” So, make sure when trying to impress your friends, you use proper jargon!
  2. Twitter softly announced they were going to be making changes to the way we reply to Tweets, too! In the near future, responding to an entire group of people, won’t count towards the character limit!

Signing off this Friday,
Alex, David James Group Social Media Manager

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