Check it out! DJG wins three awards for our association membership marketing campaigns! IABC’s “Röcktober” 2017 campaign received a silver W3 Award and a Communicator Award of Distinction. SWE’s “I Am With SWE” 2018 campaign also received a Communicator Award of Distinction.

IABC "Röcktober"

How do you shake up your membership marketing? Step out of the box and hire the David James Group. We helped the International Association of Business Communicators (IABC) take a fresh approach to their member recruitment and retention month. The initiative took place in October so we called it “Röcktober” and developed a high-energy integrated...

IABC: Röcktober

IABC: Röcktober

IABC: Röcktober

Highlights

  • Campaign planning and strategy
  • Campaign theme & design
  • Versioned campaign (Renew and Recruit)
  • Email marketing
  • Campaign landing page
    (two versions; Renewal and Recruitment)
  • Social media
  • Video
  • Direct mail
  • Incentives
  • Chapter marketing toolkit
  • 2018 Communicator Award of Distinction
    Category: Integrated Campaign, Non-Profit

 

2018 Communicator Awards - Award of Distinction

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