our blog

Maybe it’s some insight on the latest digital marketing trends and best practices. Perhaps it’s commentary on brand identity or brand architecture. Might even be video production tips, social media highlights or public relations thought leadership. OR it could be what we think is cool, fun, interesting or odd. Whatever it might be, this is a collection of what’s on our minds.

Win Back Email Campaigns: Learn How To Re-engage Relapsed Members
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Win Back Email Campaigns: Learn How To Re-engage Lapsed Members

When a customer leaves your association, it’s crucial to know how to win them back. In this blog post, we will discuss win back email campaigns and how to re-engage lapsed members on your email list.

10 Steps to Optimize Your Content Marketing Program for ROI
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10 Steps to Optimize Your Content Marketing Program for ROI

It is important that you optimize your content marketing program to achieve a return on investment (ROI). Here are ten steps that will help improve the performance of your content marketing programs

3 from W3!
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3 from W3!

DJG is thrilled to announce that marketing efforts for three of our clients have been recognized by the Academy of Interactive and Visual Arts through …

Why is Content Undervalued at Digital Marketing Agencies
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Why is Content Undervalued at Digital Marketing Agencies

Learn how to properly value content in your digital marketing campaigns and see how it can help your organization achieve its marketing goals.

The Benefits of Talking to Your Customers: Why Conversational Marketing Needs to Be The New Norm
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The Benefits of Talking to Your Customers: Why Conversational Marketing Needs to Be The New Norm

In order to create a connection with customers, you need to approach conversational marketing carefully. Find out how conversational marketing can benefit your association.

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How to Create Your Own Buyer Personas for Your Association

Wondering how to create buyer personas for your association? This guide will show you how, including tips on using them effectively in your marketing campaigns.