our blog

Maybe it’s some insight on the latest digital marketing trends and best practices. Perhaps it’s commentary on brand identity or brand architecture. Might even be video production tips, social media highlights or public relations thought leadership. OR it could be what we think is cool, fun, interesting or odd. Whatever it might be, this is a collection of what’s on our minds.

Why is Content Undervalued at Digital Marketing Agencies
AssociationsBranding/rebrandingCreativeMarketingOnline Marketing

Why is Content Undervalued at Digital Marketing Agencies

Learn how to properly value content in your digital marketing campaigns and see how it can help your organization achieve its marketing goals.

The Benefits of Talking to Your Customers: Why Conversational Marketing Needs to Be The New Norm
AssociationsMarketingOnline MarketingResearch

The Benefits of Talking to Your Customers: Why Conversational Marketing Needs to Be The New Norm

In order to create a connection with customers, you need to approach conversational marketing carefully. Find out how conversational marketing can benefit your association.

Social Media Services Gettyimages
AssociationsCase StudiesMarketingResearch

How to Create Your Own Buyer Personas for Your Association

Wondering how to create buyer personas for your association? This guide will show you how, including tips on using them effectively in your marketing campaigns.

DJG 20th Anniversary Graphic
AssociationsFunMarketingStaff Profiles

DJG Founder David Laurenzo Reminisces About the Origins of the Agency

Today, September 13, 2022, is our 20th Anniversary and we thought it apt to share this video of DJG Founder David Laurenzo reminiscing about the origins of the agency he started in 2002 and explaining the mystery behind who “David James” is!

Cadmium Announces Partnership with David James Group
AssociationsConference MarketingOnline MarketingWebsites

Cadmium Announces Partnership with David James Group

A leading association marketing firm streamlines event planning with new plugin, ParrotWP™

DJG 4 the Win! The Telly Awards Recognize Four Client Videos
CreativeOnline Marketing

The Telly Awards Recognize Four Client Videos

DJG is proud to announce four client videos have been recognized by the prestigious Telly Awards. Find out more about what made these videos stand out and how you can create content that wins awards.